NUX Leeds meet-ups are kindly sponsored by Simpleusability.
The next NUX Leeds event is taking place on Thursday 24th November in our regular home at the office of Simpleusability, at Marshall Mills, near Holbeck Urban Village, 5 minutes from Leeds City Centre.
Join us from 6:00pm for food, drinks and networking. Talk starts at 6:30pm.
UX and Behaviour change
with Mark Spooner and Claire Easthall
Behaviour Change is a relatively new field of research which has become popular as governments have become aware that changing or preventing long term behaviours is cheaper and more effective than treating the problem. Previous Behaviour Change interventions have been people intensive, which has been costly to implement, however to reduce these costs governments, charities and organisations are looking to technology to help deliver the benefits of Behaviour Change but without the same level of costs.
About Mark and Claire
Mark Spooner is currently a PhD student in Human Computer Interaction and Behaviour Change looking at how we can reduce childhood obesity using technology. Mark is a passionate proponent of User Experience Design having worked as a User Experience Designer for over 10 years for large companies like Aviva to small start-ups.
Dr Claire Easthall, Lecturer in Pharmacy Practice at the University of Leeds will be joining Mark during the session to bring her expertise in health behaviour change theory. A community pharmacist by trade, Claire completed her PhD in the application of psychological models of behaviour to medicines adherence in 2014. Claire uses novel theoretical models of behaviour such as the COM-B model in both her teaching and research and will bring insights into these models to the session.
|6:00 – 6:30
|Free pizza, beer, soft drinks & refreshments
|6:30 – 8:00
|Mark and Claire’s talk and discussion
|8:00 – 9:30
|Open discussion and networking (over at The Northern Monk)
Tickets will open one week before event – 17th November at midday