NUX Manchester – 26th October 2023

Hello again Manchester!

We’re delighted to return for our eighth event in 2023. We’ll continue the conversation with our Manchester community in Spring Gardens.

The event is kindly hosted and sponsored by Digital Gurus and Contentsquare Join us from 5:30pm for food, drinks and networking. The event will start at 6.00pm.

Agenda

5.30pm – 6.00pm – Networking, food and drinks

6.00pm – 6.15pm – Intro from Digital Gurus and the NUX team

6.15pm – 7.00pm – Measuring design to build data-informed products – (Artyom Semenov, Senior Consultant – Deloitte)

Global UX trend report in 2023 found that 58% of teams do not measure the impact of design. This is worrying. How can we build a business case for more head-count, or for that shiny new tool we found, if we don’t know our own value? This talk explores some of the techniques UX teams can employ to measure the impact of their designs.

  • Hopefully by the end of this short chat you’ll be able to:
  • Understand the reasons behind measuring the user experience, with some stats from various trends reports.
  • Understand how to use usability metrics and analytics frameworks to measure impact, including popular ones like System Usability Score.
  • Understand how to calculate the ROI of UX with factors like time on task and error rate.
  • Understand how to apply this learning to your own work with some practical examples and case studies.

7.00pm – 7.15pm – Break

7.15pm – 7.50pm – Data tells the the story of what your customers really want – (Matt Berry, Pre-sales Solutions Engineer at Contentsquare)

7.50pm – Wrap up and after social at Brewdog DogHouse Manchester Bar & Rooftop

How to get tickets

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How to find us

Giveaways

We’re excited to announce we’ve teamed up with Pip Decks and Rosenfeld Media and have some great prizes to giveaway on the evening.

Rosenfeld Media Logo