NUX Leeds – Mon 25th November 2019 – Writing with empathy: how to make software human and relatable

The next NUX Leeds event is taking place on Monday 25th November at Platform, New Station St, Leeds LS1 4JB.

NUX Leeds events are sponsored by DXW Digital, Hippo Digital and Ideasmiths.

NUX Leeds sponsored by DXW DigitalNUX Leeds sponsored by Ideasmiths

Join us from 6:00pm for food, drinks and networking. Talk starts at 6:30pm.

This month we welcome Laura Parker who’ll be talking all about…

Writing with empathy: how to make software human and relatable

You can design the most beautiful app, but if the copy is hard to read, people will get frustrated, ignore it, and delete it.

In her talk Laura will tackle things like:

  • How to keep a beginner’s mind when you’re creating a product
  • User anxiety and how to write for users with dyslexia, autism and anxiety
  • Reading psychology and how to balance empathy and humour in your writing
  • How writers and designers can work better together

This talk is not just for writers or content designers. If you’re a product owner, developer, designer or manager, come along.

About Laura

Laura is a UX Writer, Content Designer and trainer. After working in creative agencies and design studios for five years, Laura switched to freelance and began working on microcopy for software developers. Now Laura writes UX and UI copy for First Direct, Sky, the NHS and Macmillan Cancer Support.

 Running order

6:00 – 6:30 Free pizza, beer, soft drinks & refreshments
6:30 – 7:30 Laura’s talk and discussion
7:30 – 8:00 Open discussion and networking


How to find us

, , , , , ,